Romancing the Wall
By Lora Leonard on Friday, March 7th, 2008
Installation photo from Tower23 in San Diego, CA. Manufactured by modularArts.
Plain and Ordinary Wall: I’ve met someone new. I think I’ve met my true love – Modular Arts.
Over time, you have become quite boring and complacent even though I have tried countless times to perk you up with paint. My new love doesn’t require the services of Benjamin and Moore to look stunning and fabulous. I have tried dressing you in Type II wallcovering to give you a more sophisticated and charming look; only to have been left disappointed and embarrassed by paneling and exposed seams. I even went so far as to smother you in all those plasters from Venice in a botched attempt to make you look younger and richer than you really are.
Truthfully, Modular Arts comes packed with so much more charm and sex appeal – something that has desperately been lacking in our relationship. My new found love also comes in 16 different styles – one for each of my ever changing moods. (You did imply that I was just another high maintenance designer that was never satisfied).
Installation photo from 28 Degrees in Boston, MA. Manufactured by modularArts.
It’s not your fault – it’s mine. I haven’t been able to take my eyes off of Modular Arts ever since we were introduced in an online chat room. Fine! Fine! I have been cheating on you! I used “Dune” by Modular Arts on my last bank project. What can I say? It was awesome. It was so much more fulfilling than it has ever been with you. At first sight, people actually had more to say than “nice color”. Some were even speechless. Others want to know where they can find their own. I just tell them that “sexy, single and straight 32” panels are hard to come by”.
Plain and Ordinary Wall, I know that we have had a long and sometimes tumultuous relationship. Perhaps it’s best that we just stay friends…
Popularity: 100% [?]
More from this author
Better than Novacaine 11 Comments Add your own
I’ve heard of finding romance in weird places, but a product blog for A+D? 3rings really is the best thing ever created…
Too bad you can’t see the entire article. I am on the edge of my seat with anticipation of reading about the romantic wall!
@scott
Is the article not rendering correctly on your screen? email avi at designerpages.com with a screen shot and he’ll fix it right away. Thanks.
Never mind, it is my computer. I checked it out on other computers in the office and could read it all. LOVE IT! LOVE LORA and LOVE MODULAR ARTS!
Love is not the word that expresses my emotion. It truly is lust. The texture and light that reflects on the walls is a different state of being. The affects on me are otherwordly, like the smell of Obsession, which our author so reminds me of. KState rocks!
these walls would look awesome in a club in nyc…
cool
I first saw a modular arts wall at Shade Hotel in Manhattan Beach… and yeah, my reaction was pretty much the same. Love at first sight!
So sensual… so sinuous… so sexy!
Awesome article. And Great looking product. Worth a trip to NY to see.
At first I thought I could get by without you, I then realized that groovy wood was the only way my walls would ever be as attractive as they could be. I am Space, I am an Arena.
I’m in love. I’m just not sure with who, the author or the walls?