The eighth letter of the alphabet is on prominent display at NeoCon 2025 today.

Sunday eve, Interior Design’s HiP awards for industry excellence were announced. Not surprisingly, innovative manufacturer Heller was honored for the company’s spirited revival of a storage icon: Bill Curry’s Honeycomb Shelving. Here’s the original design from 1970 (appropriately, looking like it’s on a “Land of the Lost” stage set).

Certainly Heller can appreciate the reference. Yesteryear’s Honeycomb was lauded for its visual appeal and space-saving ingenuity—the Honeycomb design creates the same volume as squares but with much less material. Today’s version ups the sustainability ante even further with patented Worry Free Plastics technology.

If you’re not familiar, you’ll enjoy our interview with Heller CEO John Edelman. But here’s a quick primer: Worry Free Plastics contains an enzyme that activates in a zero-oxygen environment (aka, landfill). To quote Edelman, “it eats plastic and poops out nutrient-rich soil.”

That’s a pretty appropriate phenomena for a furnishing based on the ingenuity of nature. Honeycomb is smart space-saving storage that celebrates the industrious bee. And you’ll definitely stay busy as one while devising all the clever ways you can use it. From cherished knick-knacks, to utilitarian items, to kitschy collections (I envision miniature personages of the original Star Trek cast), to the coolest tiny furniture collection around.

Heller’s Honeycomb comes in two colors and four configurations. The cells simply connect, allowing you to build out horizontally or vertically.

And when the time comes to bid adieu—though we frankly doubt that it ever will—Honeycomb follows the bee’s buzzing cue, returning to nature’s material stream, transforming back to earth.

Visit Heller and find out all about their big win: 11th Floor, 1123A.