Patrick Jouin lights up when he describes his Ila Lounge for Pedrali, which beckoned passersby with its encompassing silhouette at NeoCon 2025.

“I wanted it to convey protection,” he says. “People will notice it from afar. It’s a solid chair, a grounded chair… and when there is no one in it, it’s a sculpture in the middle of the space.”

Studio FM Milano’s lovely art direction plays no small part in conveying the artistic qualities of Ila. Its enveloping folds, comely curves, and contrasting colors make for a lovely play of light and shadow—apprehended at any angle but best experienced when sitting in it.

See Pedrali for more.